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November 16, 2021
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Borders Have Reopened!
On November 8, non-citizen travelers were permitted to enter the United States through a land border or ferry terminal for a non-essential reason, provided they are fully vaccinated and can present proof of COVID-19 vaccination status. A fact sheet that explains these new policies can be viewed here.
Also, foreign national air travelers to the United States will be required to be fully vaccinated and to provide proof of vaccination status prior to boarding an airplane to fly to the United States, with only limited exceptions. Please see all FAQs about international travel here.
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CHLA Labor Vaccine Rules
OSHA released the COVID-19 Vaccination and Testing Emergency Temporary Standard (ETS) requiring employers with 100 or more employees to ensure their employees have been fully vaccinated by January 4th, 2022, or employees will need to produce verified negative tests to their employer on a weekly basis. All of OSHA's ETS details can be viewed here.
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Restaurant Week Webinar TOMORROW
Taste Tri-Valley is returning February 18 - 27, 2022, and we are hosting an informational webinar with all the details TOMORROW, November 17 at 3pm. Please help us by spreading the news to all your restaurateurs and sharing the webinar registration link by clicking here.
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I AM Tri-Valley Returns
The I AM Tri-Valley group at Blackhawk Plaza in front of Shawu the elephant at the Blackhawk Museum
I AM Tri-Valley returned last Thursday, November 11 with a fun adventure through our local downtowns. The group took a tour of the Bankhead Theater (thank you Chris Carter), got some great history of Pleasanton and everything coming up in Downtown Pleasanton (thank you Jim DeMersman and Zac Grant), went back in time at Dublin Heritage Park, tasted some mouth-watering egg rolls courtesy of Thai House in Danville and got all the news of the San Francisco Premium Outlets (thank you Jennifer Koidal and Marissa Durazzo).
The I AM Tri-Valley Ambassador program is designed and dedicated to training hotel front-line staff about what the Tri-Valley region has to offer from Wine, Beer, Outdoors and Downtown/Arts.
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Marketing Update
Two great marketing campaigns launched this week. Caffeine for a Cause just started brewing and you have until December 31 to visit five stops along the Tri-Valley Caffeine Trail to earn a limited edition Caffeine Trail mug AND VTV will donate $20 to Culinary Angels, a local nonprofit that provides nutrient-rich meals to members of the community experiencing a serious health challenge.
Home for the Holi-deals runs through January 2 with hotel and local attraction discounts! If you’ve got a holi-deal to share, it’s not too late! Contact [email protected].
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Hotel GM Power Breakfast
From left to right: Sanjiv Gupta of AC Marriott, Dianna Teves of Marriott Pleasanton, Douglas Lowe of Courtyard by Marriott, Catherine Cheda of Hawthorn Suites and VTV President & CEO, Tracy Farhad
Earlier this month, Tracy hosted a Tri-Valley Hotel GM Breakfast at Inklings (our excellent Tri-Valley Caffeine Trail partner) for a meet and chat to offer suggestions, share ideas and get in on the discussion for VTV’s renewal in 2022. It was wonderful to break bread together (literally, thank you Salt Craft), and put a couple of names with faces. Look out for details soon on the next GM Breakfast coming to Livermore in December.
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Alameda County Fair Sponsorship
Flags were flying high at the Alameda County Fairgrounds
The Tri-Valley Beer Trail along with our new wine maps were on full display at this year's Alameda County Fair from October 22 - 31. It was great to be sponsors again of this wonderful event and we had rousing participation in our giveaway of a Family Four Pack of tickets and four concert tickets through our Social Media.
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Sports Update
• VTV Sports Director, Todd Dibs attended the Sports ETA conference in Birmingham, Alabama and met with 30+ sports planners.
• Sports Show and CalSAE (State Association Show) is on schedule for consecutive weeks in December.
• 140-team Girls Basketball Tournament (West Coast Jamboree/westcoastjamboree.org) is scheduled for December 28-30, 2021. If your business has any interest in offering discounts for teams, please contact [email protected].
• Sales/Sports Advisory Quarterly Meeting is scheduled for 3PM on Thursday 11/18 on Zoom. Please contact Todd for details.
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Festive Food & Booze
Meadowlark Dairy pumpkin and peppermint flavored ice creams
Are you planning on featuring any fun, seasonal food or beverage items on your menu this fall? Think peppermint flavored ice cream, gingerbread spice lattes, or pumpkin bread pudding -- then we'd love to feature it on our upcoming Festive Food & Booze blog! Submit your menu items and photos to Amber at [email protected] by Friday, November 16th to be included.
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Advertise in our Visitors' Guide
The annual VTV Inspiration Guide is back in hard copy for 2022! If you’re interested in reserving advertising space, please contact Barbara Banis at [email protected], before Thanksgiving. Space is limited.
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What's Happening in the Tri-Valley?
Help the team at Visit Tri-Valley keep a pulse on the latest developments, upcoming events, and exciting happenings going on in the Tri-Valley so we can share the news with visitors and our partners in the tourism and hospitality industries. Submit your news by clicking here.
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VTV offices will be closed starting Wednesday, November 24 at 2pm through the weekend for Thanksgiving.
Cheers and have a wonderful Thanksgiving Holiday,
